At ardam, formerly CDK9 Raw, we believe feeding your dog a species-appropriate raw diet should be rewarding in every sense of the word. That is why we built ardam Rewards, a loyalty program that turns everyday purchases into real savings. Whether you are a long-time raw feeder in Sydney or just started your dog's journey with us, ardam Rewards gives you points, perks and referral bonuses every time you shop.
Choosing the right food and the right supplier matters, especially when your dog's health is on the line. A loyalty program that prioritises quality and genuine customer care makes that choice easier, and it is one of the practical differences worth weighing up in our comparison of raw dog food brands like Lyka and Big Dog. Below, we break down exactly how ardam Rewards works, how to earn and redeem points, and why joining costs you nothing but pays you back again and again.
What Is ardam Rewards?
ardam Rewards is our free loyalty program for anyone who feeds their dog ardam raw food. Every dollar you spend earns points, and those points convert into discounts on future orders. There is no subscription fee to join and no catch. You simply create an account, shop as usual, and watch your points balance grow.
The program was designed around a simple idea: dog owners who commit to raw feeding deserve to be recognised for that commitment. Raw feeding is an investment in your dog's long-term wellbeing, and we wanted a way to make that investment a little lighter on the wallet over time.
How to Earn Points
Earning points with ardam Rewards is straightforward. You collect points through several everyday actions, not just purchases:
- Every purchase earns points based on your order total, including subscription orders.
- Creating an account earns you a welcome bonus of points to use on your next order.
- Referring a friend who places their first order earns you bonus points once their order ships.
- Leaving a product review after your first delivery earns a small points bonus.
- Following ardam on social media can unlock occasional bonus point promotions.
Because points accumulate automatically in your account, there is no paperwork and nothing to remember at checkout. If you are new to raw feeding, our sample pack is a great low-commitment way to start earning points from day one while you trial the food.
Redeeming Rewards: Real Savings on Raw Food
Once you have built up a points balance, redeeming them is simple at checkout. Points convert into dollar-value discounts that apply directly to your order total, so there is no confusing tier system or expiry countdown working against you. Many ardam customers use their points to offset the cost of trying a new protein, topping up bones and treats, or simply lowering their regular delivery cost.
Because raw feeding is most cost-effective when you stick with it consistently, ardam Rewards is built to reward the customers who feed raw long-term, not just those making a single large order. The more consistently you shop, the more your savings compound.
Exclusive Benefits of Membership
Beyond the points system itself, ardam Rewards members get access to a few extras that are not available to casual shoppers:
- Early access to new product launches and limited seasonal ranges.
- Birthday bonus points for your dog, redeemable the month of their birthday.
- Occasional members-only discount codes during promotional periods.
- Priority notice when popular cuts or bundles are back in stock.
If you are still deciding which proteins suit your dog best, our free meal planner quiz takes a few minutes and gives you a tailored feeding recommendation based on your dog's age, breed and activity level, which pairs nicely with a rewards account once you know what to order.
The ardam Referral Program: Share the Love
Sydney's raw feeding community has grown largely through word of mouth, and ardam Rewards leans into that. When you refer a friend, family member or fellow dog owner and they place their first order, you both benefit. Your friend gets a discount off their first purchase, and you earn bonus points once it ships. It costs nothing to refer someone, and it is one of the fastest ways to build up a meaningful points balance if you already have dog-loving friends who feed kibble and are curious about switching.
If a friend is nervous about the switch, pointing them toward our first-time raw feeder guide is a good next step after they redeem their referral discount.
Why Loyalty Programs Matter for Raw Feeders
Raw feeding works best as a long-term commitment rather than a short trial. Many owners report steadier energy levels and easier weight management once a raw diet becomes routine, though individual results vary and any diet change should suit your dog's specific needs. Because consistency matters so much, a rewards program that pays you back for staying the course, rather than just for a single big order, aligns with how raw feeding actually works in practice.
For general guidance on balanced feeding and preventive care, the Australian Veterinary Association is a useful independent resource alongside anything discussed here.
Getting Started with ardam Rewards
Joining takes less than a minute. Create an account at checkout or through your customer profile, and your points start accumulating from your very next order. There is no minimum spend and no ongoing fee. If you are curious about raw feeding but have not ordered yet, starting with a smaller trial through the sample pack lets you test a few proteins, see how your dog responds, and start earning points immediately.
What Makes ardam Different From Generic Pet Store Loyalty Cards
Plenty of pet stores offer a stamp card or a small percentage back on future spend. ardam Rewards was built differently because raw feeding is not a one-off purchase decision, it is a routine that most owners settle into over months and years. That means the program rewards behaviours that actually matter for a raw feeding household: consistent reordering, trying new proteins, referring other dog owners, and staying engaged with your account rather than shopping on autopilot.
We also wanted the program to feel transparent. You should always be able to see exactly how many points you have, what they are worth, and how close you are to your next meaningful discount. There are no hidden tiers that require a certain spend threshold before you unlock basic benefits, and no confusing multiplier structure that changes depending on the day of the week.
How ardam Rewards Fits Into a Sustainable Feeding Routine
Cost is one of the most common questions we hear from Australian dog owners considering raw feeding for the first time. A loyalty program will not make raw food cheaper than kibble outright, but it does help offset the running cost over time, especially once you settle into a regular delivery cadence. Many households find that combining a subscription order with points redemption brings their effective cost per feed closer to what they budgeted for at the outset.
If you are unsure how much to feed or which proteins suit your dog's life stage, running through our meal planner quiz before you set up a subscription helps avoid over-ordering or under-ordering, which in turn makes your points accumulation more predictable from month to month.
Frequently Asked Questions
Is ardam Rewards free to join?
Yes. There is no membership fee and no minimum spend requirement. You simply create an account and start earning points on your next order.
How many points do I earn per dollar spent?
Points accumulate based on your order total, including subscription orders, and the balance is visible in your account dashboard at all times.
Do points expire?
Points remain in your account as long as it stays active, so occasional shoppers do not lose their balance between orders.
Can I use points and a discount code together?
In most cases yes, though some promotional codes may exclude combining with points redemption. Check the specific offer terms at checkout.
How does the referral program work?
Share your unique referral link with a friend. When they place their first order, they receive a discount and you receive bonus points once the order ships.
Do I earn points on the sample pack?
Yes, the sample pack earns points just like any other order, making it an easy way to start building your balance.
What happens to my points if I pause my subscription?
Your existing points balance stays in your account. You simply will not earn new points until your next active order.
Where can I check my current points balance?
Your points balance is visible any time you log into your ardam account, along with your redemption history.
Reviewed by the ardam team.
